Customize Shower Comfort and Flow with Grohe EuphoriaNew Grohe SprayDimmer Controls Water Consumption

    May 2009 — As its name implies, the new GROHE Euphoria is raising the bar on design, performance and water efficiency. The first hand shower to be fitted with the new GROHE SprayDimmer — a small lever that allows users to control their water flow with one finger — Euphoria allows users to customize their own water consumption and spray options.

    The Euphoria hand shower has a rainshower design with spray options including invigorating "Massage" spray, the effervescent "Champagne" spray or the natural "Pure" spray. The GROHE SprayDimmer provides additional water savings — from the standard (2.5 gallons per minute) flow rate — by reducing the overall volume of the spray rather than blocking individual nozzles and detracting from the fullness. "Euphoria's water savings options and spray choices give users the ultimate, customizable showering experience," said Jeff Ackerberg, president and CEO for GROHE. "Euphoria delivers GROHE quality at an attainable price point — perfect for today's value-minded consumers, as well as contractors, builders and designers working on multi-unit projects."

    Grohe's Euphoria Hand Shower

    Grohe's Euphoria Hand Shower

    Euphoria not only pampers the body but also pleases the eye. Judges at the German iF Product Design Awards 2009 singled out the new showerhead for its minimalist design. Perfectly balanced and ergonomically shaped, the smooth and sleek hand shower can easily be combined with numerous other GROHE styles.

    Euphoria is available in GROHE StarLight® Chrome, Infinity Satin Nickel and Infinity Brushed Nickel finishes.

    Exclusive Technologies
    Even after years of service, Euphoria offerings will look, sound and feel brand new — thanks to these GROHE-exclusive technologies:

    • DreamSpray® — Providing optimal, balanced water distribution and tightly-controlled water patterns for an unparalleled showering experience with no "dry zones."
    • Cool-touch® — Creating a thermal barrier between hot water and the product's shell, this technology prevents the finish from cracking and ensures that the hand shower handle is never too hot to touch.
    • SpeedClean® — This patented anti-lime system allows a simple wipe over the face of the showerhead to restore its "like-new" appearance and performance.

    GROHE products are sold through designer showrooms nationwide and select online retailers. Specific showroom locations and retailer Web sites are available on the GROHE Web site. For more information, visit www.groheamerica.com.

    About GROHE
    GROHE, Bloomingdale, Ill., is the 34-year-old, wholly-owned subsidiary of GROHE Water Technology AG & Co. KG, Germany. GROHE faucet and shower products are distributed in more than 180 countries and represent over 80 years of excellence in European styling, engineering and quality. GROHE ranks among the top three faucet manufacturers in the world and was the first international faucet manufacturer to be ISO 9001 Quality Assurance Certified.