Eureka Uno Provides an Effortless, Complete Clean for the HomeUno's Ergonomic "O"-Shaped Handle and Full Set of On-Board Tools Bring Ease and Power to Cleaning

    NEWS RELEASE
    (BLOOMINGTON, Ill.) - With more than 70 percent of Americans vacuuming at least once a week, a comfortable cleaning machine - with all the tools needed to get the job done right - is a must-have for every home. With this in mind, Eureka designers set out to create a vacuum that married easy handling with all the essential on-board tools needed to achieve a complete clean. The result is the Eureka Uno, an upright packed with Eureka-exclusive innovations like the Power Paw™ turbo brush with Riser Visor™ flip-top hood, the Powered Edge Kleener™ spinning brush and an "O"-shaped handle designed with consumers in mind. Uno also features a one-of-a-kind Cyclonic System that attracts, filters and compacts more dirt for a superior clean.

    Eureka Uno

    "Comfort is essential for products that are used on a regular basis - like vacuums - but many people think they have to sacrifice comfort to get the on-board tools and cleaning performance they value in a vacuum," said Erin Sanchez, director of marketing for Eureka. "Uno fulfills both needs by combining Eureka exclusive cleaning tools with a soft-grip, ergonomic handle that actually makes the pushing and pulling motion of vacuuming easier on the wrist."

    Uno features Eureka-exclusive cleaning tools that make tackling multiple surfaces in the home a breeze. For instance, Uno's Powered Edge Kleener reaches pesky dirt and dust nestled along walls and carpet edges. This circular spinning brush on one side of the vacuum can grab dirt within millimeters of baseboard edges - so less time is spent going over and over the area with multiple cleaning tools.

    Uno also features the Eureka-invented Riser Visor, a flip-top hood, for its Power Paw turbo nozzle stair and upholstery brush. No more sideways, upside-down, or other awkward wrist positions when cleaning stairs and upholstery. This is the only on-board tool that cleans both horizontally and vertically. Flip the Riser Visor shield up, and it exposes the brush on an angle that makes tackling stair risers and upholstery backs a breeze. Flip the shield down, and the brush converts to horizontal cleaning for upholstery seats and stair steps.

    Comfort is a top priority for consumers - so it's top of mind for Eureka designers, too. Uno's ergonomic, "O"-shaped handle lets wrists and hands move naturally along a circle for continuous comfort - eliminating awkward twists and turns when vacuuming. A soft, rubber liner on the handle provides a cushioned grip, and the handle also adjusts and locks into one of eight positions to accommodate different heights - which means less bending for tall users and more control for shorter users.

    Uno combines one-of-a kind comfort and tools with a powerful 12-amp motor and advanced cleaning ability. Additional features include a HEPA filtration system that removes allergens and dust from the air, the adjustable handle for compact storage, a motorized brushroll that converts from hard floors to carpet with the simple flip of a switch, a 15 inch extra wide cleaning path for faster cleaning, and an assortment of on-board cleaning accessories, including a seven-foot stretch hose, crevice wand and dusting brush. And, Uno shows off these features in one of this year's hottest colors - limelight green.

    Uno retails for $129.99 and is available at Target, Costco and Sam's Club. For store locations and/or more information about Eureka products, consumers can call 800-282-2886 or visit www.eureka.com.

    About Electrolux Home Care Products North America
    Electrolux Home Care Products North America, formerly The Eureka Company, is headquartered in Bloomington, Ill. The company produces and markets leading floor care brands including Eureka, Electrolux and Sanitaire. Beam Industries, maker of central vacuums, is a division of Electrolux Home Care Products North America. Visit www.electroluxusa.com, www.eureka.com, www.sanitairevac.com or www.beamvac.com for more information.

    Contact: Cheryl Georgas or Laura Bohacz
    L.C. Williams & Associates
    800/837-7123 or 312/565-3900
    cgeorgas@lcwa.com or
    lbohacz@lcwa.com