Delta Introduces All-New Concept in a Pull-Down SprayNew Magnetic Closure Offers Unexpected Convenience for Busy Households

ORLANDO, Fla., February 7, 2007 -- The kitchen is the hub of the home. With consumers increasingly focused on family activities, simplifying kitchen tasks is welcome support. With this in mind, Delta introduces the innovative Allora™ pull-down spray kitchen faucet at the 2007 International Builders' Show (IBS). Now, consumers can enjoy the convenience of a pull-down with a wand that intuitively connects with the spout when not in use for a consistently clean look. A totally new and unexpected convenience, the faucet's exclusive magnetic closure engages the wand to its docked position in a snap. Similar in functionality to magnetic closures found on totes and personal electronics cases, the spray head engages with very little effort by the user.

New Magnetic Closure Offers Unexpected Convenience for Busy Households

"At Delta we are always looking for new ways to add convenience and enhance the homeowner's daily experience with water, especially in busy areas of the home like the kitchen," said Joao Rodrigues, director of Global Brand Marketing, Delta. "Allora's unique magnetic closure was designed to offer another way to further simplify homeowners' day-to-day lives - to keep things neat and orderly in the middle of a hectic world."

Fortunately, consumers don't have to sacrifice style for Allora's convenience benefits. Designed for a broad aesthetic, the faucet's high-arc look features hints of traditional influences with modern interpretation. Subtle detailing on the spray head, wand base and handle lend a touch of elegance to this casual but sophisticated accessory for the kitchen. The two finish options of Chrome and Delta's exclusive Brilliance® Stainless were also incorporated for their broad appeal that coordinates well with a variety of appliances, sinks and countertops.

Available in both kitchen and smaller bar/prep models, Allora's kitchen model features a two-function pull-down wand that switches from stream to spray with the click of a button, while the bar/prep's stream-only functionality is a fit to the environment. Allora can accommodate single and two-hole options out of the box, and is ideal for popular solid surface countertops such as granite, quartz and tile. An optional escutcheon is available for sinks with three and four-hole requirements, while a perfectly coordinated soap dispenser completes the two and four-hole options.

Pull-down functionality has previously been reserved for luxury applications. However, Delta entered the category in 2006 with the introduction of its Leland kitchen faucet, becoming the first to offer a high-arc pull-down faucet at an affordable price. The next step up in Delta's collection, Allora is a stylish alternative to a premium pull-down - perfect for those seeking a high-end look at an affordable price point.

About Delta
At Delta®, it is our primary goal to develop products and solutions that incorporate cutting edge technology, but also add convenience, enhance performance, and improve consumers' daily experience with water. Delta delivers exceptionally well-made, stylish faucets and related products that are precisely crafted to be beautiful both inside and outside. Using relevant innovation, the brand Works Wonders With Water™ through its commitment to helping concerned consumers identify simple ways to incorporate conservation into their everyday lives.

Dedicated to a total customer experience, Delta invests in internal processes and systems to ensure exceptional customer satisfaction. A worldwide leader in faucets and related accessories, Delta sells products in more than 53 countries. For more information visit www.deltafaucet.com or call toll-free at 800-345-DELTA (3358).

Contact:
Emily Linendoll
elinendoll@gibbs-soell.com

Pamela Sam
psam@gibbs-soell.com

Gibbs & Soell
212/697-2600