LAS VEGAS (May 8, 2007) - Amerock has incorporated the past into today's premium cabinet hardware with the introduction of its Spring 2007 collections and a new hardware finish called Antique Rust. Both efforts will be launched at the Kitchen/Bath Industry Show and Conference. The Spring 2007 collections highlighted by Kane™ and Crosley™ feature modern interpretations of distinct 1950s designs, while the Antique Rust finish provides a timeless weathered and worn look across a variety of style categories. Amerock will be showcasing its comprehensive line of premium cabinet hardware at booth #C6377 in the Las Vegas Convention Center.
The Antique Rust finish
"For more than 75 years, Amerock has created cabinet hardware based on popular consumers design trends," said John Petz, Amerock Director of Product Marketing. "We've found that many consumers today like the idea of taking classic designs from the past and using them in their kitchens, which is exactly what the Spring 2007 collections do. In addition, hardware finished in our Antique Rust gives kitchens character for any time period."
Inspired by kitchens of the 1950s, Amerock is bringing back the casual, retro-style with its Kane and Crosley 18-piece line of cabinet hardware. Featuring several different finishes including Satin Nickel, Oil-Rubbed Bronze, Pewter and Weathered Nickel, both the Kane and Crosley collections carry the Guardian Lifetime Guarantee. Kane and Crosley premium cabinet hardware are now available through various retailers ranging from $5 to $7.
The Antique Rust finish gives Amerock cabinet hardware an ageless weathered and worn look popular in kitchens today. Items are available in several style categories including casual, traditional, eclectic and vintage. In addition, the Antique Rust finish allows hardware to be easily coordinated into many kitchen designs. Amerock premium cabinet hardware finished in Antique Rust is now available through various retailers ranging from $5 to $9.25.
"With the additions of our Spring 2007 collections and Antique Rust, we've strengthened the ability of consumers to really customize their kitchen," said Petz. "Our vast array of designs, finishes and other decorative accents allow consumers to easily update the style of their kitchen with their current mood or tastes by simply changing cabinet hardware."
About Amerock
Amerock manufactures and markets decorative hardware solutions that inspire, coordinate and help express personal style. For the kitchen, bathroom and the rest of the home, with a variety of finishes and designs for all decorating tastes, Amerock is the ultimate, time-tested source for hardware needs. Founded in 1929, Amerock is headquartered in Columbia, Maryland, with a distribution facility in Rockford, Illinois. Amerock markets products in three categories: decorative hardware, functional hardware, and storage solutions. For additional information on the company, visit the company website at www.amerock.com or call (800) 435-6959. Amerock is part of the Newell Rubbermaid family of companies.
Contacts:
Sarah Burnett
Fleishman Hillard
(404) 739-0159 / (404) 824-8028
sarah.burnett@fleishman.com
Kerry Koch
Amerock
(410) 423-1633 / (443) 622-4150
kerry.koch@amerock.com